Real Madrid will have to pay €70m to sign Eintracht Frankfurt striker Luka Jovic this summer, according to a report from La Sexta.
Marca and Diario AS have both heavily linked Madrid with a move for the Serbian striker, who they say is their striking priority.
Following reports that negotiations between the club and the player have already opened, it is suggested that Los Blancos initially have suggested €50m for a transfer, with negotiations now ongoing.
The striker has 17 goals in 23 Bundesliga starts this season, more than anyone else in the division apart from Robert Lewandowski, while he has also netted eight goals in the Europa League this campaign.
“There is a big possibility that Jovic will join Real Madrid,” Eintracht Frankfurt sporting director Bobic was cited as saying by Marca last week.
“My desire is for him to remain at Eintracht but I am also realistic – if a big club like Madrid comes in for him, we do not have a chance to keep him.”
The reports claim the Bosnian-born striker is the ‘number one choice’ at the outgoing European champions to reinvigorate their attack.
Frankfurt signed the striker permanently from Benfica in an €8m deal last month but they are now expected to sell him to Los Blancos for a sizable profit.
Madrid are said to hold a strong interest in the Serbian while Barcelona are said to be no longer in the running.
Bayern Munich and Paris Saint-Germain are also interested in a deal.